Generation Y & the Future of the Web

While catching up on the ALA American Libraries Direct E-newsletter one item caught my eye in particular.

See - Why Gen Y is going to change the web

Worth a read to understand the Generation from approximately 13 yrs to 31 yrs old - labeled Gen Y. Social Networking is really big as are social causes. If a job can't be fun then they will look elsewhere. Bosses beware and get ready to change your expectations and mindset to keep the younger generation happy and productive!

I too will need to consider how I can reach out to these socially enabled and wired kids. What they are looking for isn't always something to read - maybe they want a sound bite or a Youtube video and not a book. . . gee will anyone of Gen Y even want to read to the end of this posting. Sorry there's no fun picture posted.

From your Gen X librarian exploring this new generation/mindset to better serve.